Learn to design learning journeys that turn new knowledge and
skills into guided application, supported behavior change, and
measurable business outcomes.
Brinkerhoff Certified HPLJ Champion
Learn to design learning journeys that turn new knowledge and
skills into guided application, supported behavior change, and
measurable business outcomes.
Brinkerhoff Certified HPLJ Champion
Certified training professionals
Certification recommendation rate
Years of research behind the certification
Organizations invest heavily in training. Yet too often, participants attend a workshop, complete a course, enjoy the experience, and then return to work where little changes. With AI, it's now trivial to generate a course in minutes. But more content was never the fix. Application was.
Built on more than four decades of research by Professor Robert O. Brinkerhoff and the practical experience of Promote International, this certification equips you with the core principles, tools, and language needed to move from learning design to performance design.
Get a robust methodology for designing learning journeys that go beyond content delivery.
Ensure that your learning investments contribute to strategic priorities and performance outcomes.
Strengthen your ability to explain, sell, and design performance-focused learning solutions.
Work with stakeholders to clarify business needs and select the right level of learning intervention.
Not sure the certification fits your role, or want a dedicated cohort for your team?
Know when HPLJ is the right fit, and when a simpler intervention will do.
Assess existing learning designs and identify concrete improvements.
Identify what prevents learners from applying new skills on the job.
Use the HPLJ toolbox to build commitment, develop skills, and strengthen results.
Explain and sell HPLJ methodology to clients and stakeholders.
Issued after successful completion of required assignments.
Senior Learning Designer • PEAB
Head of strategic competence development • Ragn Sells
Competence developer • Volvo Trucks
"We are several who have undergone HPLJ and are incredibly satisfied. Despite the fact that we have all worked for a long time with learning and are not beginners in the way of thinking, we gained a lot of new insights.
Thanks to HPLJ, we have now established a common approach to development and a framework for continued work."
Educational designer • Telia
Senior Learning Designer
Competence developer
Educational designer • Telia Company
Head of strategic competence development
The Champion Level is a cohort-based certification journey, delivered through live-online sessions and self-paced assignments on the Promote platform.
You don't just listen to presentations about learning transfer. You experience the methodology as a learner: setting personal focus, working with an invested stakeholder, engaging with peers, applying tools to a realistic case, practicing stakeholder conversations, and completing a final Champion challenge.
An introduction to the Brinkerhoff Certification, the journey structure, the facilitation team, and the Promote learning platform. You also meet the rest of your cohort.
Using the HomeSmart case, explore when an HPLJ is needed, how much design intensity it requires, and where the strategic opportunities are. You're introduced to the Program Performance Path, the core tool for linking learning to business impact.
Back to the HomeSmart case: practice the business case, strengthen an existing learning journey, and work with the performance barriers that commonly block sustained behavior change.
An introduction to the Brinkerhoff Certification, the journey structure, the facilitation team, and the Promote learning platform. You also meet the rest of your cohort.
Using the HomeSmart case, explore when an HPLJ is needed, how much design intensity it requires, and where the strategic opportunities are. You're introduced to the Program Performance Path, the core tool for linking learning to business impact.
Back to the HomeSmart case: practice the business case, strengthen an existing learning journey, and work with the performance barriers that commonly block sustained behavior change.
Everything on this page in one PDF, ready to share with your manager or the person who signs off on training budgets.
Each cohort runs for 8 weeks: a kick-off, two live-online sessions, and self-paced work in between. Pick the cohort whose live sessions fit your calendar.
ENG • CET
9.00 am CET
2.00-2.45 pm CET
2.00-5.00 pm CET
2.00-5.00 pm CET
Your team only, any language we offer
| Application date | Nov 9, 2026 | 9.00 am CET |
|---|---|---|
| Kick-off | Nov 9, 2026 | 2.00-2.45 pm CET |
| Session 1 | Nov 24, 2026 | 2.00-5.00 pm CET |
| Session 2 | Dec 8, 2026 | 2.00-5.00 pm CET |
Self-paced work: approx. 1–3 hours per week
All live sessions are held online
Price shown at enrollment
Every cohort is led by qualified Brinkerhoff Certification facilitators and performance experts from Promote International.
Facilitator • Performance Consultant
Facilitator • Performance Consultant
Every cohort is led by qualified Brinkerhoff Certification facilitators and performance experts from Promote International.
Facilitator • Performance Consultant
Facilitator • Performance Consultant
Participants who complete the Champion Level earn the Brinkerhoff Certified HPLJ Champion credential, with a Credly badge and certificate.
It shows that you understand the core principles, tools, and criteria of High Performance Learning Journeys, and can contribute to the design, assessment, and advocacy of learning solutions built for performance improvement and business impact.
The practical details: time, format, credential, and payment.
Anyone who designs, delivers, procures, sponsors, or evaluates training: instructional designers and learning architects, L&D leaders and talent development professionals, facilitators, trainers and consultants, and HR business partners.
The certification runs for 8 weeks. It includes a 45-minute live-online kick-off, two live-online sessions of 3 hours each, and self-paced work on the Promote platform in between. Plan for roughly 1–3 hours per week.
Yes. All live sessions are held online, and the self-paced assignments are completed on the Promote learning platform.
Complete the required assignments and a final Champion challenge. You choose the challenge that best fits your role: teach someone about HPLJ, assess a program and suggest improvements, create a Program Performance Path, design part of a learning journey, identify and manage performance barriers, or make an HPLJ business case to a client or stakeholder.
You earn the Brinkerhoff Certified HPLJ Champion credential, with a Credly badge and a certificate. You also get access to the Brinkerhoff Certified LinkedIn community, where job aids, resources, and discussions are shared.
Yes. You can join an open cohort, or run a dedicated cohort for your own team with dates agreed with you.
The Champion Level costs $2,295 USD per participant. You can pay by credit card (Visa, Mastercard, American Express, or Google Pay) or request an invoice.
Choose your cohort, then pay by card or request an invoice.
Both options secure your seat.
Enrolling a whole team? Ask about
a dedicated cohort
Ideal for organizations and corporate participants. We will send an invoice to your organization with standard payment terms.
Enrolling a whole team? Ask about a dedicated cohort
Ideal for organizations and corporate participants. We will send an invoice to your organization with standard payment terms.
Send us a message and a member of the HPLJ team will get back to you by email.
A few things to consider before trying the platform:
…there’s a Demo guide within each module, explaining all the nifty features of the Promote Platform! You can find it under resources on the right hand side of the screen.
